EU drops plant censorship proposal under Amendment 171
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EU lawmakers have scrapped plans under Amendment 171 which activists said amounted to censorship on plant-based dairy products. Under the proposed law, manufacturers of plant-based dairy products in the EU would have been barred from being sold in cartons, explaining the climate impact of food and featuring images of their own products.
The EU has rejected big proposals backed by the dairy lobby – known as Amendment 171 – after mounting pressure from the months-long campaign by 21 nonprofits, environmentalists and animal welfare groups. The petition, which argues that the amendment “would totally counterbalance consumers’ shift to more sustainable eating habits, urgently needed to tackle climate change,” attracted more than 456,000 signatures.
He also received Support from activist Greta Thunberg, as well as many leading herbal brands, including Swedish oat milk giant Oatly and Upfield.
According to the proposal, manufacturers of plant-based dairy products would have essentially faced what activists called censorship, as they would be prevented from selling vegan milk in cartons or posting information about allergens on labels. plant-based products like cheese. Producers would also be prohibited from using images of their own branded products or explaining the true climate impact of food.
The law also reportedly banned dairy product descriptors such as “yogurt style”, “cheese substitute” or “imitation cream” on dairy-free alternatives.
A recent Greenpeace report found that the animal agriculture industry in Europe, including animal husbandry and dairy farming, produces “more emissions than cars and vans combined”.
This move must mark the end of absurd restrictions on the labeling of foods of plant origin at all levels of government in Europe.
Campaigners welcomed the decision to drop Amendment 171, but noted that there are still restrictions on plant-based milk that run counter to the EU’s farm-to-plate strategy in the framework of the Green Deal to fight against the loss of biodiversity and build food that is more sustainable and resilient to crises. system. These restrictions also contradict the Union’s goal of reducing its carbon emissions by 60% by 2030.
Instead of wasting time with unnecessary proposals, EU leaders should make their climate ambitions a reality and help consumers make sustainable choices.
In social media Publish“Wrote the Good Food Institute Europe, one of the organizations in the coalition campaigning against the law:” This decision must signal an end to absurd restrictions on the labeling of plant-based foods at all levels of government in Europe. ”
“Instead of wasting time with unnecessary proposals, EU leaders should make their climate ambitions a reality and help consumers make sustainable choices.”
Currently, terms such as “milk” or “butter” and “cheese” are banned for alternative dairy products made from plants, following an earlier ruling in 2017.
In October last year, the EU voted against proposals that would have banned plant-based products from being labeled with meat terms such as “burgers” and “sausages,” but at the time a dealt a blow to the manufacturers of plant-based dairy products with their decision. not to annul amendment 171.
At the time, Elena Walden, head of policy at GFI Europe, said: “It is disconcerting that, at the same time, MEPs tied the hands of the already small plant-based dairy sector.”
Main image courtesy of Flora / Upfield.